Major changes are coming to Google Analytics as the company navigates higher consumer privacy standards and increasingly complex international privacy laws. For one, Universal Analytics (UA), the ...

Google One is continuing its recent push to increase subscriber security and privacy by adding a simple tool in the Android app that lets users check their IP address. Opening Google One for Android ...

Google has updated the JSON files with the list of IP addresses Googlebot. I believe Google added one new IP6 and one new IP4 IP address to the list. That is, if I am looking at the file correctly.

Imagine instead of seeing your web site address, i.e. domain.com listed in the Google search results for your brand name, instead you see an IP address listed. I am sure some of you have stumbled ...

Google Meet might not be as ubiquitous as Zoom but, for many people, it’s the only way they get to see and speak to their colleagues face-to-face. Now Google has announced that new IP range tools will ...

Google is looking to phase out third-party cookies from Google Chrome next year. The company will continue to track users through a different method, which has seen its fair share of criticism so far.

European data protection leaders are considering a plan that would make IP addresses "personal information." Google wants to make sure it doesn't happen, and today it took the fight to the blogosphere ...

Google is getting ready to test a new "IP Protection" feature for the Chrome browser that enhances users' privacy by masking their IP addresses using proxy servers. Google said that it recognises the ...